Travel Risk Professionals: The Importance of a Crisis Team
02-Jun-2026
Category: News Stories
No tour operator is immune from having to deal with a fully fledged crisis. The more adventurous the activity and more remote the location, the greater the risk becomes
It is vital that every operator has a crisis plan. Part of this plan will be the selection of a trained, dedicated team based on experience and skill sets and who will have responsibility and oversight for responding promptly to and managing the crisis from your end. Segregation of duty within the team and within your business is important.
Following team selection, a crisis response plan should be created. This should include a variety of key areas ranging from dealing with the media through to responding to calls from next of kin. Who has responsibility for notifying Insurers? The plan should include up to date lists of all relevant contact numbers and email addresses. Who within the team has responsibility for individual actions and who has responsibility for oversight, governance and delivery.
Every crisis event is unique, which highlights the need to have an adaptable and robust plan but with key actions and activities common to all covered off. The worst crisis events are often the least predictable.
Brands and businesses will be judged on the speed, empathy and professionalism they employ when handling a crisis. It is vitally important that everyone knows what they should do and when they should do it. But also, what not to do and when not to do it!
The service offered to tour operator clients at Travel Risk Professionals includes complimentary training on crisis awareness, planning and team preparation. Time spent in advance preparation can save time, money and reputation further down the line!
For further information on how to help to build resilience against risk and crisis planning, please contact:-
Alan Pattison
Managing Director, Travel Risk Professionals
alan.pattison@jensten.co.uk
02037505234 or 07943396810
Lee Hills
Senior Advisor, Travel Risk Professionals
lee.hills@jensten.co.uk
02037505234 or 07353112928
